3 Principles



What is a “good” dog?

It’s a dog who understands their environment, and that has been taught efficiently what is expected of them in different situations. Above all, it’s a dog that isi confident and laid back, because a a relaxed dog is great dog to live with.

Investing in your dog’s education is laying the foundations for a positive, win-win relationship. It’s also teaching them how to behave in a manner that suits a society that has its own rules – often entirely at odds with their natural instincts – thus helping them get along with people around you and preventing conflicts.




Training is not just learning. For a behavior to be understood, acquired and mastered, and all that on cue, it takes time, a solid teaching strategy that is tailored to the individual, and repetition… a lot of repetition. It also takes motivation, something the dog will be willing to work for, to dig deeper, to excel.

There is no need to « show the dog who’s boss », you already hold all the keys, because you control the access to almost everything that a dog could possibly dream of.




Over centuries, dogs were selected, often with minute precision, to perform certain specific tasks. From the shepherd to the hunter, from the marathoner to the sprinter, from the guardian to the playful lapdog. These selections, natural at the start but often pushed to extremes by Man, have created instinctive needs for each dog. These needs will be expressed through the urges, the habits and the behaviors of your dog.

Finding ways to meet these needs, be it through an activity that they were specifically bred for or an alternative activity, will be essential for their well being and for the harmony of your home!






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